The ReGroup lends itself to a variety of organization external and internal communications needs. In each case, we listen intently to our clients’ objectives and design a tailored marketing/publicity plan to achieve those goals. We also contract with professional photographers and IT specialists to accommodate photography needs and web design.

Here are some of the services The ReGroup offers:

Public Relations – Identifying stories in an organization, writing up concise press releases, and pitching them to the proper media outlet to garner positive publicity.

Internal Employee Relations – Creating newsletters and annual reports. Implementing more effective communication tools between employees and managers to strengthen relationships and increase operation efficiency.

Marketing Services – Creating and executing comprehensive marketing plans. Identifying markets. Creating brochures, flyers, and pamphlets. Planning events. Product branding.

Editorial Services – Writing and/or editing press releases, speeches, letters to the editors, and Op-Eds and distributing them to the correct outlet. Creating press kits, fact sheets, photographs.

Event Planning – Preparing and executing trade shows, creating and distributing press packets, arranging and executing news conferences.

Media Training – Leading interactive seminars on how to talk to all forms of press – how to answer questions, how to decline to answer questions, how to get your point across.

Media Contacts – Constructing specific media lists not only from my extensive Rolodex, but developing new contacts through proper research.

Social Media – Updating web content, launching and maintaining Facebook and Twitter accounts, and blogging.

Crisis Counseling – Strategizing the best way to put an end to negative publicity.